I always read different dating gurus repeatedly tell guys that they have to “be confident” when approaching women. This is generally good advice, of course. A confident man is, after all, a huge turn on to a woman. In fact, I would venture to say that a truly confident man who is objectively ugly will virtually ALWAYS do better with the ladies than an insecure, extremely good looking guy. Women actually value confidence over looks instinctually. It has to do with evolution. Women are wired to seek a man capable of protecting them and their potential offspring. A confident ugly dude will generally be better protection than a good looking wimp. So the woman’s nesting DNA tells her to be attracted to the confident ugly man over the good looking insecure one.
A man, on the other hand, is wired in a completely different way. More